GRAND RAPIDS, Mich. (WOOD) — It’s the second weekend of ArtPrize, which means we’re smack-dab in the middle of great art, food and entertainment.

To mark the halfway point of the competition, ArtPrize is hosting a HalfTime Show during which organizers will announce the top 100 entries. The event is being held at Studio Park from 7 p.m. to 10 p.m. Friday. An after-party will be held at the ArtPrize Clubhouse.

On Saturday and Sunday, HeartPrize is back for a second year. The event aims to bring people to South Division Avenue and all over the Heartside neighborhood to visit local businesses and enjoy art, performances, music and food.

“HeartPrize is meant to encompass all of Heartside, which is a big neighborhood,” Matthew Rothenberg, president of the Heartside Business association and co-owner of ArtRat Gallery, said.

Heartside extends from Fulton Street down to Wealthy Street and from Jefferson Avenue on the east to Market Avenue on the west.

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“I think it takes some energy sometimes to get people to cross that line across Fulton from center city to Heartside and I really appreciate how much the businesses here are willing to work together to accomplish things, so I think that makes a huge difference,” Rothenberg said.

Free trolleys will take people round-trip from Rosa Parks Circle into Heartside, making stops all along South Division Avenue, which Rothenberg called the “main artery” of the Heartside neighborhood. Trolleys will also stop at the ArtPrize Clubhouse on Commerce Avenue.

Rothenberg said while there have always been a large amount of ArtPrize venues in the area, HeartPrize has grown since its inaugural year last year, adding 10 more venues. Pekich Park, at the corner of Division Avenue and Cherry Street, will be “activated,” according to Rothenberg.

“It’s a great little park that we’re looking to make more of, so we do a lot of events there. We’re going to have live music, we’re going to have food, we’re going to have DJs and we have a sculpture there that we’ve sponsored as well,” he said.

While in Heartside, visitors can check out art at many venues, including Grammotones, where you can add your own reflections and images to an art piece called “What is here/What is not,” inspired by the Palestinian people.

You can also participate in art pieces all over the city, like Band-Aids, which encourages you to share your stories on what hurts and what helps, at Uccello’s restaurant downtown; or get your portrait drawn for free in “Portraiture in Action” at the Gerald R. Ford Presidential Museum.

If you make your way over to Kendall College of Art and Design, you can write a letter to your future self. “Dear Future Me” is an exhibit made by Andrea Zelenak, the owner of Inkcourage, a small business all about words of encouragement and positivity. She first started it in her Royal Oak storefront.

ArtPrize entry "Dear Future Me" by Andrea Zelenak. (Courtesy Ellen Dziubek/Kendall College of Art and Design of Ferris State University)
ArtPrize entry “Dear Future Me” by Andrea Zelenak. (Courtesy Ellen Dziubek/Kendall College of Art and Design of Ferris State University)

“The whole idea was just to provide encouragement through Mental Health Month, but people kept wanting to write letters so I just kept it going and then decided that it would probably be really cool to enter into ArtPrize, too,” Zelenak explained.

The setup is made up of a sticker machine that dispenses cards and stamps, as well as 13 mailboxes — one for each month of the year and a mystery box. You’ll need some spare change to cover the cost of the card and stamp, but Zelenak takes Venmo.

After writing a letter to themselves, participants put their addressed envelope in the mailbox matching the month they want to receive it next year. There is an option to write down a specific date they want to receive it and Zelenak will try her best to make it happen. But she said most people are putting letters in the mystery box, which means they may receive it at any time within the next year.

“Which, I think could be really powerful, too — give yourself encouragement when you might not know you need it, but I’m hoping that they’ll come to people when they need it most,” Zelenak said.

Now in the second week of ArtPrize, Zelenak said many people have already written letters.

“I had no idea how many people were actually going to do it. I was honestly happy if two people did it, one person did it. So I’m glad that anyone is honestly doing it, which is great,” Zelenak said.

She said there’s no limit on how many letters she’ll take.

“As long as people keep writing letters, I’m going to keep making cards,” Zelenak said. “I just want as many people to do it as possible.”

Other events in the second weekend of ArtPrize include a Merchants & Makers Market and the Grand Rapids Film Fest.

For a full list of events and activities, visit the ArtPrize website.